Foodbeast

October 2015 - August 2017

Account Manager, Foodbeast

As the only A.M. in Foodbeast's lucrative Ad/Sales department, I oversaw the budgeting, production, and delivery of contracted line items for campaign partnerships upon sales department hand-off. I had the chance to work with 60+ unique brands over the course of my employment here.

Throughout these campaigns I led client communications—which included the development of production dates/timelines, brand briefs, and brand approvals—and assisted with aligning various Foodbeast departments and personnel to coordinate campaign flights and launches for content—which included display advertising, guaranteed views, native video uploads, social shares, influencer posts, branded editorial, and more. I also organized PR outreach and maintained syndication relationships with affiliated publications and social media influencers, and oversaw the production of our final campaign reports, editing for accuracy and working with AdOps to collect specific metrics.

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Below is a broader list of my regular priorities as Foodbeast's Ad/Sales Account Manager; it was here I...

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• coordinated a number of elements related to Foodbeast and third-party brand partnerships on a constant basis

• expedited creative campaigns in partnership with over 60 unique brands

• created and published digital content to Foodbeast Instagram, Facebook, Twitter, YouTube, Snapchat, and Pinterest channels

• created and published supporting editorial content to Foodbeast.com

• monitored and reported on performance metrics concerning Foodbeast branded social media content (i.e. content viewership, community engagement, milestones, etc.)

• updated Foodbeast executives and fellow Sales team members weekly on the status of Foodbeast partnerships and campaigns I helped manage (i.e. discussed the development of various campaign deliverables)

• collaborated with Foodbeast execs, departmental heads, and colleagues to bring ad campaigns to completion (i.e. regularly worked with video, editorial, and business development team members in addition to Ad/Sales colleagues)

• kept communication with and reported to Foodbeast's CEO and co-founders on a daily basis

• acted as a link in regard to the facilitation of communication between Foodbeast / active and potential partners and clients (i.e. email correspondences, phone calls, meetings)  

• sought out additional vendors and contractors in order to meet circumstantial campaign needs

• cooperated with the VP of Foodbeast's Ad/Sales team to onboard and manage 8 student interns between May 2016 and July 2017

• created ad campaigns on Facebook

• attended branded and various networking events on behalf of Foodbeast

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During my time here, I was also able to persuade my direct supervisor (the CEO/co-founder of the company) to let me dedicate a few of my work hours each week toward leading and managing monthly charity-driven endeavors, from which we were ultimately able to raise several thousand dollars for good causes in Orange County.